Digital Strategy
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How Microsoft Partners Can Stay Ahead of the Major Changes to Incentives in 2025
For Microsoft partners, now is the time to ask: Are your Incentives, Product Benefits (IURs), and Partner Benefits future-proof?
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How Outsourced Marketing for Manufacturers and Distributors Increases Revenue
Marketing for Manufacturers: Have You Been Poorly Served In the Past When it Comes to Your Marketing Efforts?
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Why Most B2B Businesses Struggle to Hit $10 Million Per Year
How B2B Businesses Can Achieve Their Revenue Goals In our conversations with potential clients, most often B2B businesses with complex sales cycles, a consistent theme we hear from them is that they would like to be making ten million dollars per year in revenue, and eventually become a one hundred million dollar company. While this…
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What Era of Marketing Are You Living In?
How to Keep Up with the Digital Marketing Revolutions When was the last time you truly assessed what era of marketing you are doing business in? We know that change is a constant, but with the pace of business today it can be difficult to press “pause” and reflect on how far we’ve come. Ever…
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5 Important Tasks for your Microsoft Dynamics Checklist
Follow These 5 Content Marketing Resolutions to Succeed in 2020… Add These Tasks for Marketing Automation
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Is Marketing Automation Part of your Microsoft Dynamics Budget?
If you’re part of the team that leads the annual budgeting process, you have likely already engaged in “budgeting” for 2020. Whether you’re in sales, marketing, or part of the management team, this is probably not your favourite part of the job. If you’re a marketer, or responsible for the marketing budget, it’s even less…
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How to Choose the Right Marketing Automation Tool for Microsoft Dynamics
Marketing automation has revolutionized marketing by creating tailored customer journeys that can be tracked across multiple channels. But possibly the most beneficial aspect of this amazing software is its ability to refocus efforts so that businesses both big and small have more of the one thing there never seems to be enough of…TIME.
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5 Must-Haves for Any B2B Website
In a digital-first world, your website and web presence should be the cornerstone of your lead generation program. But if your website is product-centric (and basically a product brochure) versus customer-centric and focused on customer issues and language, you are going to have difficult time competing online. Download Guide: Developing a Lead Generating Website Aligned…
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Are You Exhausted by Digital Marketing?
Happy Fall Readers! I took some time in August to regroup, refuel and rethink our content strategy. We are officially back online and exhausted.
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Driving Lots of Web Traffic but no Interest?
How to Keep Your Website Sticky and Your Bounce Rate Low Let’s start with bounce rate Google Analytics definition is “single-page sessions divided by all sessions or the percentage of all sessions on your site in which users viewed only a single page and triggered only a single request to the Analytics server”. In other…